大学生志愿者助攻蔡甸莲藕再出圈，太会整活了
<section style="margin-bottom: 0px;"><section powered-by="xiumi.us"><section style="font-size: 17px;letter-spacing: 1px;line-height: 2;box-sizing: border-box;font-style: normal;font-weight: 400;text-align: justify;color: rgb(62, 62, 62);" data-pm-slice="0 0 []"><section style="text-align: left;justify-content: flex-start;display: flex;flex-flow: row;margin: 10px 0px;box-sizing: border-box;"><section style="display: inline-block;width: auto;vertical-align: top;align-self: flex-start;flex: 100 100 0%;border-style: solid;border-width: 1px;border-color: rgb(98, 200, 28);padding: 5px;height: auto;margin: 0px;box-sizing: border-box;"><section style="justify-content: flex-start;display: flex;flex-flow: row;width: 100%;align-self: flex-start;background-color: rgba(240, 247, 223, 0.27);padding: 15px;box-sizing: border-box;"><section style="text-align: justify;width: 100%;box-sizing: border-box;"><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf="">拍短视频、开田间直播、做特色文创、办趣味课堂……在武汉蔡甸，一群大学生志愿者扎根田间地头，用年轻人最擅长的方式，给蔡甸莲藕品牌出圈长红来了一波“青春助攻”。</span></p></section></section></section></section><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf=""><br/></span></p><section style="text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;box-sizing: border-box;"><section style="max-width: 100%;vertical-align: middle;display: inline-block;line-height: 0;width: 100%;box-sizing: border-box;" nodeleaf=""></section></section><section style="box-sizing: border-box;"><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf=""><br/></span></p><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf="">近日，记者走进</span><span style="color: rgb(98, 200, 28);box-sizing: border-box;"><strong style="box-sizing: border-box;"><span leaf="">十里莲华养心谷、莲藕种植基地</span></strong></span><span leaf="">，实地探访“‘藕遇’青春”大学生志愿服务项目运行情况。该项目由蔡甸区青年志愿者协会联合华中师范大学文学院志愿服务队打造，以专业青年力量扎根乡土、助农兴产。</span></p><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf=""><br/></span></p><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf="">“蔡甸莲藕品质好、口碑好，</span><span leaf="">就是线上宣传我们不懂，希望你们能帮我们在网上多吆喝吆喝。</span><span leaf="">”本地种植户说。针对这一痛点，青年志愿者主动破局，开启数字助农新模式。</span></p><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf=""><br/></span></p></section><section style="text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;box-sizing: border-box;"><section style="max-width: 100%;vertical-align: middle;display: inline-block;line-height: 0;width: 100%;box-sizing: border-box;" nodeleaf=""></section></section><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf=""><br/></span></p><section style="margin-top: 10px;margin-bottom: 10px;display: inline-block;width: 100%;border: 1px solid rgb(255, 255, 255);padding: 10px;background-color: rgba(240, 247, 223, 0.27);box-sizing: border-box;"><p style="margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf="">团队深入藕田取景，围绕莲藕种植工艺、深加工流程、莲乡文旅风光，制作11条原创短视频，全网播放量破5万次。同时依托原生态藕塘实景开展公益助农直播，3场直播获赞9万余次，成交订单200余单，直接带动农户增收超万元。线上热度带火线下文旅消费，2025年节假日期间，十里莲华养心谷客流量提升20%。</span></p></section><section style="box-sizing: border-box;"><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf=""><br/></span></p><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf="">“我们不仅想帮农户短期带货，更希望为蔡甸莲藕做品牌、注入文化，让它走得更远。”一位青年志愿者说。依托汉语言专业优势，团队深入本地莲藕企业调研，优化宣传文案、设计专属标语，开发团扇、保温杯等莲藕主题文创产品200件，通过青年之家、青年夜校面向群众免费推广，让蔡甸莲藕IP更鲜活、更接地气。</span></p><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf=""><br/></span></p></section><section style="text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;box-sizing: border-box;"><section style="max-width: 100%;vertical-align: middle;display: inline-block;line-height: 0;width: 100%;box-sizing: border-box;" nodeleaf=""></section></section><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf=""><br/></span></p><section style="margin-top: 10px;margin-bottom: 10px;box-sizing: border-box;"><section style="width: 100%;transform: rotate(0deg);-webkit-transform: rotate(0deg);-moz-transform: rotate(0deg);-o-transform: rotate(0deg);box-sizing: border-box;"><section style="width: 50px;height: 4px;margin-left: auto;background-color: rgb(98, 200, 28);box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section><section style="margin-top: -4px;padding: 10px;background-color: rgba(240, 247, 223, 0.27);box-sizing: border-box;"><p style="margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf="">项目聚焦青少年乡土文化教育，面向新就业群体子女、辖区青少年开展10场莲藕创意公益课，带领300余名学生体验莲藕拓印、创意手工。同时开设青年夜校特色课堂，讲解莲藕产业知识与美食制作技巧，让本土产业文化走进年轻人心中。</span></p></section></section><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf=""><br/></span></p><section style="text-align: center;margin-top: 10px;margin-bottom: 10px;line-height: 0;box-sizing: border-box;"><section style="max-width: 100%;vertical-align: middle;display: inline-block;line-height: 0;width: 100%;box-sizing: border-box;" nodeleaf=""></section></section><section style="box-sizing: border-box;"><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf=""><br/></span></p><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf="">团队还组织返乡青年、企业负责人、高校学子开展产业座谈，实地走访莲藕种养、加工、销售全链条，形成产业发展建议报告，为蔡甸莲藕高质量发展汇聚青年智慧。</span></p><p style="white-space: normal;margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf=""><br/></span></p></section><section style="margin-top: 10px;margin-bottom: 10px;display: inline-block;width: 100%;border: 1px dashed rgb(98, 200, 28);padding: 10px;background-color: rgba(240, 247, 223, 0.27);box-sizing: border-box;"><p style="margin: 0px;padding: 0px;box-sizing: border-box;"><span leaf="">截至目前，该项目累计志愿服务超800小时，服务群众7000余人次，入选</span><span style="color: rgb(98, 200, 28);box-sizing: border-box;"><strong style="box-sizing: border-box;"><span leaf="">2025年武汉市“大学生助力乡村振兴”重点项目，斩获武汉青年志愿服务竞赛银奖。</span></strong></span></p></section></section></section></section><p style="margin: 0cm 0cm 0.0001pt;white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: left;line-height: normal;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="color: rgb(136, 136, 136);letter-spacing: 0.544px;font-size: 14px;"><span 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leaf=""><span leaf="" style="color: rgb(136, 136, 136); font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; font-size: 14px; letter-spacing: 0.544px;">来源：蔡甸融媒记者 </span><span leaf="" data-pm-slice="1 1 },namespaceURI:http://www.w3.org/1999/xhtml},para,{tagName:section,attributes:{style:box-sizing: border-box;},namespaceURI:http://www.w3.org/1999/xhtml},para,{tagName:p,attributes:{style:white-space: normal; margin: 0px; padding: 0px; box-sizing: border-box;},namespaceURI:http://www.w3.org/1999/xhtml}]" style="color: rgb(136, 136, 136); font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif; font-size: 14px; letter-spacing: 0.544px;">王娟</span></span></span></p><p style="margin: 0cm 0cm 0.0001pt;white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system-font, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: left;line-height: normal;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="letter-spacing: 0.544px;max-width: 100%;color: rgb(136, 136, 136);font-size: 14px;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span leaf="">制作：</span><span leaf="" data-pm-slice="1 1 },namespaceURI:http://www.w3.org/1999/xhtml},para,{tagName:section,attributes:{style:box-sizing: border-box;},namespaceURI:http://www.w3.org/1999/xhtml},para,{tagName:p,attributes:{style:white-space: normal; margin: 0px; padding: 0px; box-sizing: border-box;},namespaceURI:http://www.w3.org/1999/xhtml}]">方筱玥 刘阳</span><span leaf=""> | </span></span><span style="color: rgb(136, 136, 136);letter-spacing: 0.544px;font-size: 14px;"><span leaf="">编辑：</span><span leaf="" data-pm-slice="1 1 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